Genuinely Bilingual, Truly Cross-Cultural
Providing Research-Driven Insights to
Help Businesses Make Smarter Decisions
Providing Research-Driven Insights to
Help Businesses Make Smarter Decisions
Wei Insight was founded by Weiwei Yang, who started her market research career by joining the Huntsworth Health research company as a graduate in 2006, and had since worked for several other research agencies in the UK until 2015 when she became a freelance moderator and consultant with a focus on market research in China.
With over 18 years of global experience in delivering high-quality insights across pharmaceutical, healthcare, and consumer sectors, Weiwei's deep understanding of market dynamics enables her to provide tailored research solutions that drive strategic decision-making.
Our expertise spans an extensive range of therapy areas, including medical devices, bioscience, and veterinary medicine. Beyond healthcare, we have successfully conducted research in FMCG, finance, education, and NGO sectors. This broad industry experience allows us to adapt seamlessly to different market landscapes and provide relevant, data-driven solutions.
We offer a comprehensive range of research services, from in-depth qualitative and quantitative studies to meticulous desk research. Our ability to navigate complex methodologies ensures that we deliver accurate, actionable insights to our clients. Whether moderating face-to-face, phone, or online interviews, we bring a nuanced approach to every project, ensuring a deep understanding of the target audience.